編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 4168 | Applied Research Technologies, Inc.: Global Innovation''s Challenges | Bartlett, Christopher A.;Beckham, Heather | General management | Technology Management( RA53500 ) |
2 | 9-502-031 | NTT DoCoMo: Marketing i-mode | Moon, Youngme | Marketing | Technology Management( RA53500 ) |
3 | 9-508-103 | Four Products: Predicting Diffusion (2008) | Gourville, John T. | Marketing | Technology Management( RA53500 ) |
4 | 9-686-133 | Sun Microsystems, Inc. (A) | Wheelwright, Steven C.;Langowitz, Nan S. | Operations management | Technology Management( RA53500 ) |
5 | 9-692-023 | Quantum Corp.: Business and Product Teams | Wheelwright, Steven C.;Christensen, Clayton M. | Operations management | Technology Management( RA53500 ) |
6 | 9-898-027 | NEC: A New R&D Site in Princeton | Kuemmerle, Walter;Kobayashi, Kiichiro | Operations management | Technology Management( RA53500 ) |
7 | 9-403-120 | HP-Cisco Alliance (A) | Casciaro, Tiziana;Darwall, Christina | Other | Technology Management( RA53500 ) |
8 | 9-697-020 | Continuous Casting Investments at USX Corp. | Christensen, Clayton M. | Other | Technology Management( RA53500 ) |
9 | 9-798-094 | Browser Wars--1994-98 | Yoffie, David B.;Kwak, Mary | Other | Technology Management( RA53500 ) |
10 | UV1225 | Netflix Inc.: DVD Wars | Venkatesan, Rajkumar;Sarolli, Giandomenico | Other | Technology Management( RA53500 ) |